How dela saves media budget on google ads by recognizing members online

Online advertising is an effective means of reaching (potential) customers: advertisements can be personalized, conversions can be realized quickly, and results can be properly measured. If you also know how to approach the right target group and exclude existing customers, you will quickly save on high advertising costs. But how do you recognize existing customers and how much costs can this really save EDM took up the challenge with DELA and started a CRM onboarding process.

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